Marketing

Marketing

The full-time, 12-month Schulich Master of Marketing (MMKG) is the first program of its kind in Canada to prepare graduates for professional careers in marketing.

The MMKG curriculum will provide students with the critical analysis and decision making skills required of marketers today. Students will learn state-of-the-art digital marketing and research tools and grow their literacy in analytics, social media, advertising and consumer behavior. Graduates of the program will be qualified for meaningful positions in private, public, or non-profit organizations, and equipped with the skills to advance to leadership roles in the future.

The capstone of the program is a two-term marketing field project, designed to give students first-hand experience in developing and implementing marketing strategies for real-world organizations.

The MMKG program is open to recent graduates from non-business and business degree programs who did not pursue a Marketing specialization, and to business professionals who wish to add marketing to their skill set.

Degrees Offered

Master of Marketing (MMKG)

For details on degree components and admission requirements, please visit the program website.

Ways to connect with the Faculty of Graduate Studies and Program Supports

Have a program-related question?

Contact the graduate program assistant: yorku.ca/gradstudies/program-contacts/

Have an admission related question? Contact the Graduate Admissions Team

By phone: 416-872-9675

By email: fgsnews@yorku.ca

Upcoming graduate webinars/in-person events for Future Students: futurestudents.yorku.ca/events/graduate

Mail Us

York University
Office of Admissions
Bennett Centre for Student Services
99 Ian Macdonald Blvd
Toronto, ON M3J 1P3
CANADA 

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