Sport Management
Liberal Arts & Professional Studies
This business-oriented program focuses on the managerial and organizational aspects of sport.
Learn about sport innovation and entrepreneurship alongside studies in sport leadership, sport communications and community relations, sport analytics and e-sport. The experiential education component includes strategic management, marketing or finance and accounting projects. It also includes two employer and community-focused hands-on learning opportunities. You will be introduced to creativity and innovation in the world of recreational, amateur and professional sport, and develop skills and knowledge relevant to evolving sport management practices.
Equip Yourself:
- Gain foundational knowledge of sport management as a profession
- Lead sport innovation and change initiatives in recreational, amateur and professional sports
- Draw on sport management fundamentals, including legal, economic, financial, sociological and psychological insights, to respond to industry challenges