Drive innovation in traditional and new media industries with in-depth knowledge of cinematic culture, technology, and aesthetics. You will use specialized knowledge of the global cinemas, moving-image technologies, and cultural theory to curate the media of tomorrow. Explore the business of film with hands-on placement opportunities in marketing and production, film curating, and festival programming at companies like Blue Ant Media, the Toronto International Film Festival (TIFF) and the National Film Board of Canada. 

The AMPD Advantage:  

• Engage one-on-one with award-winning global industry leaders to deepen your learning and build your professional network. 
• University facilitated placements with Canada's top arts employers, including the Toronto International Film Festival (TIFF), The National Film Board of Canada, and The Ontario Art Gallery. 
• Access to York's Sound and Moving Image Library (SMIL), including 100,000 CDs and DVDs for loan, 150,000 audio and video files for online access, and an extensive archive of historical formats for research. 

Program Overview 

The Cinema & Media Arts (BA)  develops students' specialized knowledge and critical understanding of multiple cinema and media studies fields, including genre, authorship, national and transnational cinemas, technologies of the image, and cultural theory. Students research and examine global cinematic practices through the lens of history, visual culture, technology, industry, sexuality, race and aesthetics.  

For students interested in a teaching career, the York University Faculty of Education offers a concurrent education program where students can earn their Bachelor of Arts (BA) in conjunction with a Bachelor of Education (BEd).