Cinema & Media Arts - Media Arts

Cinema & Media Arts - Media Arts

School of the Arts, Media, Performance & Design

Advance the evolution of new media art forms like social media, mobile experiences and online streaming, by combining digital creation and media culture studies.  Explore and create new media content, including virtual production, 3D animation, virtual reality (VR), interactive documentary, social media for community engagement, and transmedia crossing film and game experiences on-site in BetaSpace co-working lab. 

Program Overview 

The Cinema and Media Arts - Media Arts (BFA) program creates critical thinkers by doing, making, and collaborating. The program centres on a hands-on approach where students will build upon their unique passions. With guidance from industry-leading instructors, students will craft digital multimedia publications, render 3D for animation, create virtual reality or a gaming environment, and produce interactive documentaries.   

The program is framed around a series of flexible media practice courses taken concurrently with media history, theory, and criticism, culminating in a capstone project and a media industry placement. Students gain a broad and expansive view of contemporary practice, including television, Internet practices, mobile media, gaming, interactive media, and cutting-edge digital technologies such as 3D and virtual reality (VR). Graduates are prepared to blend curatorial, production, and media-making abilities with the historical investigation of contemporary media, especially screen-based and social media.  


Program Details

Offered by

School of the Arts, Media, Performance & Design

Offered at

  • Keele Campus

Degrees offered


Ways to study

Full-Time, Part-Time

Experiential Education

  • Practicum
  • Co-op or internship
  • Class-focused

Fall entry

Yes (first and upper year)

Winter entry

Yes (first and upper year)

Summer entry

Yes (first and upper year)